{"id":553,"date":"2022-12-31T19:55:50","date_gmt":"2022-12-31T18:55:50","guid":{"rendered":"https:\/\/oidobservatorio.com\/que-es-oid\/"},"modified":"2025-11-26T13:44:36","modified_gmt":"2025-11-26T12:44:36","slug":"what-is-it","status":"publish","type":"page","link":"https:\/\/oidobservatorio.com\/en\/what-is-it\/","title":{"rendered":"What is OID!"},"content":{"rendered":"\r\n\t\t<div  class=\"block-99d733b0-9f6e-4c4d-b826-ace6a3e9da83 row areoi-element bg_violeta que_es_oid_1\">\r\n\t\t\t\r\n\r\n\t\t\t\n\r\n\t\t<div  class=\"block-85c09e6d-e19c-4a7a-9e26-2d8cbc6468c1 col areoi-element col-md-10\">\r\n\t\t\t\r\n\t\t\t\n\n<h1 class=\"wp-block-heading\">What is OID!<\/h1>\n\n\n\n<p>The Design Impact Observatory is an initiative of ADCV: Association of Design Professionals of the Valencian Community, for research and innovation in the design field. It focuses on the analysis and dissemination of the effect that the use of design has on society, focusing specifically on companies and industry. Its work unfolds under the concept of \u201cdesign impact\u201d in a broad sense: economic, social, cultural and environmental, and in general all matters related to the improvement of well-being and living well.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-ea417a89-f898-484e-a258-1e29288938d5 row areoi-element bg_violeta que_es_oid_2 flex-column flex-md-row\">\r\n\t\t\t\r\n\r\n\t\t\t\n\r\n\t\t<div  class=\"block-a34ee7be-2e77-4c79-840e-d59d1950a776 col areoi-element col_imagen col-12 col-md-5\">\r\n\t\t\t\r\n\t\t\t\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"895\" height=\"596\" src=\"https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/01\/que_es_oid_.jpg\" alt=\"\" class=\"wp-image-171\" srcset=\"https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/01\/que_es_oid_.jpg 895w, https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/01\/que_es_oid_-300x200.jpg 300w, https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/01\/que_es_oid_-768x511.jpg 768w\" sizes=\"auto, (max-width: 895px) 100vw, 895px\" \/><\/figure>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-1dd63d84-4e1c-48bc-bfd2-c841af4fa957 col areoi-element col-12 col-md-5\">\r\n\t\t\t\r\n\t\t\t\n\n<p>It is essential to dimension design and its impact in order to face the challenges and opportunities responsibly which its incorporation into the business fabric and its integration in solutions that foster the wellbeing of society entails.<\/p>\n\n\n\n<p>The Oid! (for its acronym in Spanish) shall further the generation of innovative solutions which can be applied to the assessment of the impact of design as an adequate measurement makes the consequences of its use tangible and enables the identification of areas for improvement.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-b80fbf84-b138-4983-895d-262d8b20bd7e col areoi-element col-md-2  text-center text-lg-end pt-4 pb-4 pt-md-0 pb-md-0\">\r\n\t\t\t\r\n\t\t\t\n\n<figure class=\"wp-block-image size-full boton_scroll boton_scroll-lg d-none d-lg-block\" id=\"scrolldown\"><img loading=\"lazy\" decoding=\"async\" width=\"165\" height=\"151\" src=\"https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/01\/Icono-Scroll.gif\" alt=\"\" class=\"wp-image-210\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full boton_scroll boton_scroll-movil\" id=\"scrolldown_movil\"><img loading=\"lazy\" decoding=\"async\" width=\"22\" height=\"20\" src=\"https:\/\/oidobservatorio.com\/wp-content\/uploads\/2023\/02\/fecha_abajo.png\" alt=\"\" class=\"wp-image-508\"\/><\/figure>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-6d7816dc-1ce5-43ff-bbda-39b6810edbb1 row areoi-element bg_blanco top_curved objetivos_1\">\r\n\t\t\t\r\n\r\n\t\t\t\n\r\n\t\t<div  class=\"block-37e46c5a-4cf5-4804-8599-fac600848405 col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h1 class=\"wp-block-heading mb-3 mb-lg-0\">Objectives<\/h1>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-92c0f169-dcb6-4d5f-8bb7-22bbd636c81b row areoi-element bg_blanco objetivos_2  flex-column flex-lg-row\">\r\n\t\t\t\r\n\r\n\t\t\t\n\r\n\t\t<div  class=\"block-1d8cb67e-2ca6-4041-96a2-e6b30e64420e col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Analyse<\/h4>\n\n\n\n<p>To analyse the impact of design on society, with particular attention to the Valencian business fabric, through studies and technical diagnostic reports.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-6db6f3b7-6cf5-4402-b6b8-c624456bc660 col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Improve<\/h4>\n\n\n\n<p>To create and foster proposals to improve the impact of design.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-249cf319-e687-4ef0-b022-1f618a09558f col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Guide<\/h4>\n\n\n\n<p>To offer guidance and recommendations for decision-makers in public policies and innovation support programmes, corporate organisations and research specialists.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-745f2dad-de37-403d-9726-11be1f7aa0b4 col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Collaborate<\/h4>\n\n\n\n<p>To further collaboration agreements in R&amp;D+I projects with agents from the scientific-technological environment, universities, companies etc. at a national and international level.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-2fab8c23-6e1b-499b-8f93-4fe2ee0938b3 col areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<h4 class=\"wp-block-heading\">Optimize<\/h4>\n\n\n\n<p>To advise executives and managers to optimize the impact of design in their organisations.<\/p>\n\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-21fa1aca-2fb3-43ff-818a-70e828ab988b row areoi-element bg_blanco que_es_oid_pie flex-column flex-md-row\">\r\n\t\t\t\r\n\r\n\t\t\t\n\r\n\t\t<div  class=\"block-71037816-a12f-4292-922e-f81bf7fa6aa0 col areoi-element equipo col-12 col-md-6 col-xl-4\">\r\n\t\t\t\r\n\t\t\t\n\r\n\t\t<div  class=\"block-c2dbc944-69cd-4238-8fba-8710e81f9822 card bg_amarillo radio_medium\">\r\n\t\t\t\n\r\n\t\t<div  class=\"block-47c21277-4b5c-4eaa-9fcc-66d15746d3e0 card-body\">\r\n\t\t\t\n\n<p>ADCV: Association of Design Professionals <br>of the Valencian Community promotes and defends the design profession as a creative sector which generates and disseminates value.<\/p>\n\n\n\n<p>Its work contributes to clarifying the concept of design as a creative process whose purpose is to propose solutions and meanings for a better world.<\/p>\n\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-ea519f7e-5f94-43c6-9448-4feeaaf7f4f3 col areoi-element col-12 col-md-6 col-xl-4 mt-4 mt-md-0\">\r\n\t\t\t\r\n\t\t\t\n\r\n\t\t<div  class=\"block-9dd026c6-28a8-471e-8e2f-c8f9290e0841 card bg_azul h-100  radio_medium\">\r\n\t\t\t\n\r\n\t\t<div  class=\"block-df1e6472-0b48-4d7a-9086-c64223f933a1 card-body  d-flex align-items-center justify-content-center\">\r\n\t\t\t\n\r\n\t\t<div  class=\"block-10d9a046-0696-4041-9d09-6d714391240e areoi-element\">\r\n\t\t\t\r\n\t\t\t\n\n<p class=\"has-text-align-center\">Un proyecto de<br>investigaci\u00f3n de la ADCV<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/wp-content\/themes\/oid\/imgs\/logos\/logo_adcv.svg\" alt=\"\"\/><\/figure>\n\n\r\n\t\t\t \r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n\n\r\n\t\t<div  class=\"block-bf767d9e-782c-4357-b515-79c00b83464a col areoi-element d-none d-xl-block\">\r\n\t\t\t\r\n\t\t\t\n\r\n\t\t<div  class=\"block-613dab5d-9c38-4e11-bed2-88d005299e07 card bg_violeta h-100  radio_medium bg_expansion\">\r\n\t\t\t\n\r\n\t\t<div  class=\"block-6e633013-3e07-4c94-b08a-814ac63e7e5e card-body\">\r\n\t\t\t\n\n<p><\/p>\n\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t<\/div>\r\n\t\n \r\n\t\t\t\r\n\t\t<\/div>\r\n\t\n 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